Pickleman's Gourmet Cafe
The rebranding of Pickle Man's Gourmet Cafe aims to create a cozy, retro vibe that complements the tagline "Whole Lotta Love." A limited color palette is employed to ensure the food takes center stage. The new brand mascot, big dill family sporting iconic ‘loving’ sunglasses, will evoke a sense of community and warmth, reinforcing the café's focus on family and connection. This approach combines nostalgia with a modern twist, creating an inviting atmosphere for all customers.
Scope:
- Branding & Strategy
- Website Design
- Packaging & Print Design
- Environmental Design
- Social Media
- Trade Show Assets
Role:
- Design Lead for Pickleman's