Museum of Fine Arts

This is re-designing the identity for Museum of Fine Art and for it wanted to have a mix of modern and classic style of graphics, and show diversity through the mark to symbolise all the different art styles that MFA represents. The aim was to show the importance of the space and incorporate elements in the new mark.

I wanted to resemble the vast area of space which the art lives in but also have a mark which can work as a frame to showcase different artworks for special exhibitions. I retained the current colour palette for the main brand mark that MFA currently uses as it carries the personality of the institution.I also developed a secondary colour palette to use in our mark to represent the different programs by the MFA.