350°

The campaign '1/2 degree' focuses on the concept of 1/2 degree. Temperature of the thermo stat scale for a healthy climate should be at 1 degree, and we already are at 1.5. If it rises half a degree more, the climate as we know it would severely be damaged and the weather conditions will deteriorate to a point where there's no saving it. In order to prevent this from happening we need to bring the temperature down by half a degree. The team decided that we wanted our campaign to work as a call of action by giving people a choice and not preaching them to follow a certain path. We have highlighted the crisis and prevention method and gave people a chance to make a choice for themselves. Wether to let the temperatures raise or to take an action to save the planet."

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